How to boost your SMB’s social media presence

How to boost your SMB’s social media presence

Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]

Are Macs vulnerable to viruses?

Are Macs vulnerable to viruses?

It is common knowledge that Windows computers tend to deal with an assortment of viruses and malware, but many people fail to realize that even Macs face similar threats. Virus creators have become adept at finding back doors and other vulnerabilities, that even Macs can be targeted. Viruses that affect Macs There are four general […]

Productivity tip: Email automation

Productivity tip: Email automation

If you’ve ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written using an email automation platform. This technology saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets. What is email automation? Usually included […]

Tracking data use on Android devices

Tracking data use on Android devices

Android devices are among the most feature-rich gadgets currently available. The vast majority can connect to mobile networks, but unfortunately, many service plans limit the amount of data you can use each month. If you want to avoid paying overage fees or suffering from slow connection speeds, you need to monitor how much data you’re […]

Best practices for virtualization first-timers

Best practices for virtualization first-timers

Virtualization’s benefits are numerous: centralized IT management, faster hardware resources, improved business continuity, and reduced overhead costs. It makes perfect sense for everyone to jump on board. But to maximize virtualization’s benefits, beginners should start doing the following best practices. Conduct an assessment Evaluating your IT environment is an important step in the implementation process. […]

How to choose the best VoIP system for your SMB

How to choose the best VoIP system for your SMB

Many industries now utilize Voice over Internet Protocol (VoIP) for better communication quality with lower costs. And with the many options on digital communications, taking your pick could be overwhelming. This guide will help you decide which VoIP system suits you best. What are “proprietary” systems? When most companies release VoIP software, such as Microsoft’s […]

Work Smarter in Outlook with these tips

Work Smarter in Outlook with these tips

People are constantly searching for an easier way to keep their email inboxes in order, customize their email signatures, and improve group communications. The good news is that Microsoft Outlook has these features built in, you just need to know where to look. Clean Up your inbox No matter how meticulously organized your Outlook inbox […]